BEST. FILTER. EVER.

An oil-free, skincare-infused, hydrating foundation that delivers a natural finish for healthy-looking skin. This luxe, longwearing, medium coverage foundation is designed to blur and diffuse the look of imperfections while deeply hydrating and nourishing skin. Crafted in Italy for the ultimate soft-focus, filter-effect look and powered by high-performing, skin-perfecting ingredients. The silky-smooth, medium to full coverage is buildable and developed across 40 shades for a range of skin tones and undertones. Plus, this long wear foundation is made to keep up with you thanks to sweatproof, transfer-proof, and waterproof performance that lasts 12 hours. It’s the best filter you’ll ever use.

BENEFITS

• Hyaluronic Acid boosts moisture levels and vitamin E delivers antioxidant protection
• Pore-blurring pigments diffuse the look of imperfections
• Natural, buildable coverage
• Longwearing, sweatproof, and transfer-proof
• Free of oils, fragrances, and parabens
• Luxe formula crafted in Italy

INFUSED WITH POWERFUL INGREDIENTS

Nurture your complexion with this oil-free, buildable foundation that is formulated for deep hydration and nourishment. Made without fragrances and parabens, and enriched with powerful, skin-smoothing technology. An ultra-hydrating form of hyaluronic acid with a small molecular structure that is easily absorbed boosts moisture. Vitamin E delivers antioxidant protection and deeply nourishes. Glycerin helps to maintain skin’s moisture levels for a soft, supple feel. This complex of highly effective ingredients provides a healthy-looking glow that will have your complexion looking—and feeling—so good.

Infused with:

• A form of hyaluronic acid with a small molecular structure that provides a powerful, skin-smoothing moisture boost
• Vitamin E, a potent antioxidant that delivers protection and deeply nourishes skin
• Glycerin, a hydrator that helps to maintain skin’s moisture levels, keeping it soft and supple

GET THAT HYDRATED GLOW

Filter Effect Soft-Focus Foundation is all about that natural finish and soft, hydrated skin. Follow these steps for how to apply foundation flawlessly.

• After cleansing and hydrating, prep your skin with a nourishing primer, like Revitalizer Foundation Primer or Priming Beauty Oil.
• Use a damp Microfiber Beauty Sponge to apply foundation, building product as needed.
• For a dewy finish, complete your look using cream formulas for your bronzer & blush.
• To set your complexion, spritz your look with Continuous Setting Mist, or a hydrating formula like Luminous Setting Spray.
• For the ultimate all-day wear, apply a small amount of loose setting powder with a large synthetic brush like the V115- Detail Setting Powder Brush or M581- Pointed Powder Brush. 

PRO TIP: For an extra boost of hydration, mix a drop of Priming Beauty Oil directly into your foundation and apply, layering as needed to get the coverage you want.

SHADES NAMES

• Filter Light 1 / fairest with neutral undertones
• Filter Light 2 / fair with neutral peach undertones
• Filter Light 3 / fair with pink undertones
• Filter Light 4 / fair with olive undertones
• Filter Light 5 / light with golden undertones
• Filter Light 6 / light with neutral undertones
• Filter Light 7 / light with pink undertones
• Filter Light 8 / light medium with slightly golden undertones
• Filter Medium 9 / light medium with neutral undertones
• Filter Medium 10 / medium with slightly pink undertones
• Filter Medium 11 / medium with slightly peach undertones
• Filter Medium 12 / medium with pink undertones
• Filter Medium 13 / medium with neutral undertones
• Filter Medium 14 / medium with golden undertones
• Filter Medium 15 / medium tan with neutral undertones
• Filter Medium 16 / medium tan with olive undertones
• Filter Tan 17 / tan with neutral undertones
• Filter Tan 18 / tan with neutral golden undertones
• Filter Tan 19 / tan with golden undertones
• Filter Tan 20 / tan with slightly pink undertones
• Filter Tan 21 / tan with golden red undertones
• Filter Tan 22 / deep tan with cool undertones
• Filter Tan 23 / deep tan with golden red undertones
• Filter Tan 24 / deep tan with olive undertones
• Filter Rich 25 / rich with pink undertones
• Filter Rich 26 / rich with golden undertones
• Filter Rich 27 / rich with neutral undertones
• Filter Rich 28 / rich with neutral golden undertones
• Filter Rich 29 / rich with golden red undertones
• Filter Rich 30 / deep rich with neutral undertones
• Filter Rich 31 / deep rich with golden red undertones
• Filter Rich 32 / deep rich with neutral red undertones
• Filter Deep 33 / deep with slightly golden undertones
• Filter Deep 34 / deep with slightly red undertones
• Filter Deep 35 / deep with neutral undertones
• Filter Deep 36 / deep with slightly olive undertones
• Filter Deep 37 / deep with red undertones
• Filter Deep 38 / deepest with slightly golden red undertones
• Filter Deep 39 / deepest with cool red undertones
• Filter Deep 40 / deepest with neutral undertones

OMG, SHADE MATCH GUARANTEE

You’ve got 60 days to fall in love, babe.

Net Weight: 28 mL / 0.94 fl. oz.

Water (Aqua, Eau), Dimethicone, Talc, Dicaprylyl Ether, Cetyl PEG/PPG-10/1 Dimethicone, Pentylene Glycol, Trimethylsiloxysilicate, Glycerin, Polysilicone-11, Phenoxyethanol, Dimethicone/Vinyl Dimethicone Crosspolymer, Isododecane, Sodium Chloride, Hydrogen Dimethicone, Magnesium Sulfate, Sodium Dehydroacetate, Potassium Sorbate, Dimethiconol, C24-28 Alkyl Methicone, Benzoic Acid, Aluminum Hydroxide, Disteardimonium Hectorite, Sodium Hyaluronate, Dehydroacetic Acid, Propylene Carbonate, Ethylhexylglycerin, Laureth-12, Tocopherol +/- May Contain/Peut Contenir: Titanium Dioxide (CI 77891), Iron Oxides (CI 77491, CI 77492, CI 77499).